Pura Vida Miami

From the sunny beaches of Miami to the Suncoast, say hello to South Florida’s fav all-day café for healthy and delicious food.

NOW OPEN

Where lifestyle is a way of life

Shop in the sunshine at Southwest Florida's premier lifestyle destination

WELCOME TO THE CENTER
OF IT ALL

UTC is where friends and families find themselves at the center of it all — at Sarasota-Bradenton's favorite shopping, dining and lifestyle destination. Soak up the Florida sun in this open-air environment where new discoveries are always waiting to be made, and favorites are waiting to be enjoyed again.

Shop over 200 retailers

Discover boutiques that are brand new to you and the national brands that you love, too.

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Enjoy 80+ Dining Options

Enjoy 80+ dining options

From delicious shakes to mouthwatering steaks, there's something that caters to every craving.

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DISCOVER MORE AT UTC

Play

Mark your calendar and join us for store openings, free workouts, family fun and holiday celebrations.

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Work

Headquarters in the heart of everything. Impress clients. Recruit top-tier staff. Work and play do go hand in hand.

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Stay

Whether you're here for business or pleasure, get the most out of your visit to Sarasota-Bradenton by staying in the center of it all.

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HAPPENING HERE

Fall Food Guide at UTC Sarasota
October 4, 2024 Food

Fall Food Guide at UTC Sarasota

It’s not fall without pumpkin spice treats. With the season in full swing, there are…

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10-Plus Fun Things to Do This October at UTC in Sarasota
October 1, 2024 Fun

10-Plus Fun Things to Do This October at UTC in Sarasota

ROCKTOBERFEST   October 5 | 6:00 – 9:00 p.m. UTC is putting a fun spin…

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New Fall Mural at UTC
September 20, 2024 Art

New Fall Mural at UTC

Feel the fall vibes in a new mural at UTC, created by artist Gabriela Jaxon.…

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Top Fall Finds at UTC in Sarasota
September 11, 2024 Fashion

Top Fall Finds at UTC in Sarasota

School is in session, PSLs are back on the menu and it’s time for all…

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Taste of UTC: Fall Edition
January 1, 1970 Food

Taste of UTC: Fall Edition

The annual Taste of UTC Fall dining promotion returns September 1-15. For two weeks, enjoy…

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Sarasota’s Back-to-School Shopping Guide 2024
July 29, 2024 Fun

Sarasota’s Back-to-School Shopping Guide 2024

The summer season is quickly coming to a close and school is almost back in…

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Summer Sips at UTC
July 17, 2024 Fun

Summer Sips at UTC

Summertime? Check. Long, hot days? Check and check. As the summer keeps heating up, we’re…

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Your Guide for Fourth of July
January 1, 1970 Fun

Your Guide for Fourth of July

It’s time to embrace the red, white and blue because America’s big day is nearly…

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Christmas in July at UTC
January 1, 1970 Fun

Christmas in July at UTC

UTC is bringing some holiday cheer to the middle of the year with Christmas in…

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Gift Ideas for Dad
January 1, 1970 Fun

Gift Ideas for Dad

Let’s be honest, dads are hard to shop for. But don’t fear, because we’re here…

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EXPLORE THE SOCIAL SCENE @utcsarasota

There's always something to see in the center of it all. Follow along and never miss a beat.

sarasota🤝 @puravidamiami

south florida’s fav all-day café has finally arrived on the west coast.🌴 stop by this dreamy new spot in the west district at #utcsarasota for healthy and delicious superfood smoothies, freshly squeezed juices, salads, wraps, bowls, and gluten-free and vegan sweet treats✨
...

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cheers to 10 years! 🥳 the @mallatutc is turning 10 this month, and we’re excited to celebrate a decade of amazing shopping, dining and entertainment. get ready for a month-long celebration filled with special giveaways, fun activations and more🎉 for more details, head to 🔗 in bio. ...

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our hearts go out to those affected by hurricane helene. if you’re ready to get out of the house with the kids, we will be having a free movie on the green tonight featuring a screening of coco🎥starting at 7 pm, come meet imelda and hector, enjoy complimentary face painting, onsite concessions and more. showtime begins after sunset, around 8 pm.💙

📍the green, located near @roccostacos
...

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•reopening update• @mallatutc and shops and restaurants around the utc district are reopen today. location hours may vary, so please contact your favorites directly for the most updated information.

our hearts go out to our friends, neighbors and the communities across florida affected by hurricane helene. 💙
...

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happy fall y’all 🍂the changing of the seasons has brought changes to the scenery at UTC. stop by the west district, snap a pic and share your wonder-fall photos with us by tagging @utcsarasota🧡

🎨art mural by: @gabrielajaxon
✨backdrops by: @ohwhatfunpartyco
...

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get pumped 💪 ICYMI, our saturday morning #UTCFIT classes are back from summer break! join us on the green tomorrow at 9:30 am for a free + fun full-body workout with @chicaboomfitness featuring beats by @dj_vibez7 ✨

just bring a yoga mat and water, no registration required. #utcsarasota
...

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it's game time🏈📣huddle up and hut, hut, hike over to utc on thursday, sept. 19 for a tailgate-themed night market from 6:30-9:30 pm. score awesome finds from local vendors, while enjoying live music by @keithjamesmusic, drinks from @georgiesutc, a special appearance from the @buccaneers street team + more🏴‍☠️

📍the green at utc, near @roccostacos
📸 @ruchitap27
...

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start your engines 🚘🏁 drive over to UTC this saturday for @carsandcoffee941. see the area's hottest cars on display while listening to live music + enjoying complimentary coffee from 8-10 am.

this month's event will benefit @k9sunited, a nonprofit supporting law enforcement K9s.🐾 as a special highlight, there will be a live demonstration around 8:30 am by sarasota county sheriff’s office and sarasota police department K9 units to show the unique skills of these brave working dogs.

📍 the west district at #utcsarasota, near @fordsgarageusa
...

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let’s boot scootin’ boogie👢join us this thursday, sept. 12 from 7-9 pm for our country dance party on the green 🤠 swing your partner round and round to the best country hits, while enjoying drinks from @georgiesutc, line dancing, special entertainment and more✨

the event, located on the green at #utcsarasota, is free and open to all ages.
...

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exactly two months to go🌲✨save the date to join us for santa’s grand arrival and the illumination of utc on saturday, nov. 9🎅🏻
 
local schools, clubs + businesses are invited to participate in the parade and help us spread festive holiday cheer. the best part? we’re giving away $75,000 in prizes to the most impressive parade participants🎉 link in bio to register today!
...

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which team do you woof for?🏈 football season is back and utc is your tailgate paw-ty destination! bring your mvps (most valuable pups) to barks and brews on tuesday, sept. 10 from 7-9 pm and enjoy:

🍻 drinks from @oakandstonerestaurants
🎸 live music by @greenlightgofl
🦴 specialty vendors
🐶 puppy petting station
🐾 raffle prizes
✨ treats for you and your pups

all proceeds will benefit @nateshonoranimalrescue, a non-profit animal rescue in lakewood ranch that provides homeless dogs and cats with a safe, loving, no-kill environment while they wait to be adopted.
...

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taste of utc is back, and our eateries are dishing up delicious lunch, dinner and dessert deals. stop by until sept. 15 to enjoy a variety of specially priced menus at 20+ spots around @utcsarasota and the @mallatutc. link in bio for participating locations✨ ...

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